LA Bus Stop

Design of LA STAP aimed at elevating the bus transit experience and city landscape throughout Los Angeles City. 

Client

The City of Los Angele

Impact

2024.06 Installed in Korean Town and The Valley

2025.06 Install 250 total more bus station

2034.06 Complete 3,000 shelters and 450 shades

Background

Elevating Bus Transit for Angelenos and Future Major Event like FIFA 2026 Olympics 2028

Design Solution

Inspirited from the distinctive shape of a bus shelter, this logo balanced both mark and typeface

Color In Use

Prioritize simplicity and clarity through high contrast.

Core Color

A simple color way for brand communication. Core color are mainly used for functional communication purpose, such as transit and critical information.

Accent Color

Accent colors help highlight information and add another level of energy to showcase the diversity people and culture in Los Angeles.

Accent Color

Accent colors help highlight information and add another level of energy to showcase the diversity people and culture in Los Angeles.

Impact

Officials from the city's Bureau of Street Services (aka StreetsLA) confirmed that with 250 total more are expected to be installed by 2025. 

Behind the Scene

Direction exploration, motions, and more

Alternative Direction

Dynamic, playful and excitement

Future Impact

With 2028 Olympics on the road, LA Bus Stop will become unique new additions to the city's visual landscape